This video by Percolate is really quite good. Curation is very serious business. You won’t find dime store internet marketers doing it well. Or even properly. Don’t let the spammy techniques that some are passing off as curation color your view of just how powerful a good curator can become on the web…
Content curation, or curation blogging, the process of sharing information on topics that people do a lot of searching for, but don’t want to weed through all the junk to find the good stuff.
It is all about giving people a concise selection of resources and links, along with videos and pictures, that you’ve carefully researched and organized into a blog post with your own commentary added.
It isn’t aggregation and it isn’t autoblogging.
It is providing a valuable, needed service in a market where search and social fall short for content discovery with context.
Once a reader has found a well-curated blog on a topic near and dear to them, they often subscribe and follow that blog. They can become regular readers and pass it on to their social networks as well.
Curation bloggers make money with advertising and affiliate programs. So not only do curators get out of all the original content writing typical of A-List blogs, they also don’t have to have their own products and services to make money doing what they love.
If you are one of those people who are always sharing cool stuff on social sites, and you love finding cool stuff to share, curation blogging might be just what the doctor ordered if you also want to make some extra (or even full-time) money.
- Creator vs. Curator (buzz.blogger.com)
- Why curation rocks, part 1 (e1evation.com)
- How to Be a Good Content Curator – Graywolf’s SEO Blog (seome.me)
- 10 Reasons To Become A Web Content Curator (curationsoft.com)
- Curation: The Blogger’s Ally (blogworld.com)