Below is an example of how you can catch your readers up on trending news with YouTube video. The television news world is just a fragment of what it used to be in peoples’ lives. We all miss a lot of stuff as our attention is fractured among all our incoming information streams.
A great use of curation is to help your readers focus in on a particularly interesting event to paint a picture they didn’t see when it actually happened.
Case in point: Google’s earnings report from yesterday.
It is very safe to say that most people who would be interested in this topic and the news around it didn’t see all the reporting that was produced by it. So a great opportunity to get readers up to date on everything the analysts said yesterday about Google’s earnings report presents itself.
10/13/2011 – CNBC Stock Market Closing Bell (Google Earnings). Google (GOOG) surges in after-hours after blow out earnings after the bell.
Now, I didn’t pick up on this news event from CurationSoft. You also have to have you ear to the ground in the social sphere to pick up on things you missed, or that your readers would have missed.
I follow the reporter above on Google+. Once she posted the video above, I got the idea for this example curation, fired up CurationSoft, and found her video plus the others below.
www.StockMarketFunding.com Google Inc. (GOOG) Earnings Beat Stock Higher $41 After Hours. 10-13-2011 Google Earnings 2011 Video. Will Larry Page deliver? He did last quarter beating the street in a seasonably weak quarter. Live after hours reaction!
Notice in this particular topic that the players are very animated people. Very exciting to watch them freak out about the numbers coming out of Google.
Google (NASDAQ:GOOG) released it’s Q3 earnings yesterday, posting solid earnings for the quarter of $9.72, up over $2.00 a share from last year and revenue grew to $2.73 billion dollars up from $2.17 billion. The internet/tech company beat analyst ex…
You can capture trends or short bursts of activity in your market, relevant to your readers’ interests, by keeping an eye out for news spikes like this. They happen in a lot of different ways and won’t be as animated as this all the time.
But think of the power of injecting not only timely information into a story, but excitement, anticipation and other emotions not usually conveyed in the average, daily blog post.
Trending, topical news video can do this for your blog. Pretty cool huh?