The future of content marketing 

Where is content marketing headed? Many experts and on-the-ground content marketers weigh in on this topic. This is my big takeaway from studying what everyone is saying about the future of content marketing:  your content needs to travel.  Socially, and on different platforms.  Telling a story on your blog might look totally different as a […]

Weekly wrap up in content marketing 

Who would have thought anything would take our relentless focus away from SEO and search engine marketing? In an effort to take a much broader, and healthy, view of marketing online, website owners from product developers, affiliate marketers, and corporations have refocused their attention to content marketing. It turns out that this focus encompasses all […]